Leadership: New Frameworks for the Changing Face of America
featuring Patricia Martin, author of The RenGen: Renaissance Generation
The Rise of the Cultural Consumer and What It Means For Your Business.
Wednesday, May 21, 2008
7:30 A.M. Registration & Breakfast
8:00 A.M. - 9:30 A.M. Program
The Ensemble Theatre
3535 Main Street
Houston, Texas, 77002
What is the Renaissance Generation?
What forces bring about a renaissance?
How does this cultural movement influence the bottom line?
Patricia Martin and a panelist of Houston business leaders, new marketers, artists, and arts institutions will define the rise of Houston’s next renaissance generation – the RenGen – an emerging demographic of enlightened individuals & communities that are dramatically changing the society in which we live and work.
Learn about successful local marketing campaigns being created by a collaboration of Houston business, marketing/public relations/advertising, popular entertainment, artists, and arts institutions.
Interact with the confluence of Houston’s appreciative public, talent, ideas, and sponsorship toward non-traditional market strategy and the bottom line.
Apply actionable strategies for local businesses to engage Houston’s RenGen and our changing cultural marketplace.
Surface parking is available at the parking lot directly across the street from the The Ensemble Theatre on Main. The parking lot is between Main and Travis on the corners of Berry.
This program is made possible through the generous support of MetLife Foundation and is part of Arts & Business Council of Americans for the Arts' MetLife Foundation National Arts Forum Series.
Further support provided by the American Advertising Federation - Houston Chapter, Art Institute of Houston, Aynbrand, Ensemble Theatre, Fiesta Mart, Four Seasons, Gallery Furniture, Greater Houston Partnership, Houston Downtown Alliance (H.D.A.), H.D.A. Emerging Leaders, Houston Minority Business Council, Houston Young People for the Arts, Public Relations Society of America - Houston Chapter, and Spacetaker.org.
Date, Time, and Location
Begins
Wednesday, May 21, 2008 at 7:30 am CT
Location
The Ensemble Theatre 3535 Main Street Houston, TX 77002
The mission of Houston Arts Alliance is to nurture and promote participation in the arts in Houston and Harris County.
The Houston Arts Alliance seeks to advance the nonprofit industry in Houston and Harris County through its public/private partnerships with the City of Houston, Harris County and the Texas Commission on the Arts. As the service organization to the nonprofit arts industry, Houston Arts Alliance's efforts directly benefit more than 200 organizations as well as individual artists committed to providing quality artistic programming to residents and visitors to the greater Houston area.
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